If you’re in the hospitality industry and have an independent hotel or b&b then this proven business game plan that is guaranteed to enable you
Not all content is created equal. We’ve all seen some terrible pieces of content, as well as content so great it blows our minds so
Most travel companies have a lot of trouble building quality links to their websites. This frustraition often leads to websites resorts to web2.0’s, comments, travel
When putting yourself forward for media opportunities, speaking engagements, podcast interviews, etc., preparing a few different versions of a media bio to have on file
It’s an age-old problem in our industry: travel expectations don’t live up to the reality. The image on the left: an ideal stock photo of
Do you want to get more value from your social media images? Are you wondering how to produce images that stand out in the feed
Every second person is a Marketing Expert these days. At least, that’s what they call themselves in their bios. The problem is: Most of them
Continually adjust your market segment mix (markets change – you need to adapt) increase your lagging market segments that are less reliant on external /
Most independent hoteliers are one-man bands running the whole show alone, or with limited help. We all know that SEO is super important, but it
When hotels ask people to share information about themselves, people are willing to share their data when there’s some meaningful value in doing so. Some
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