Create your own competition campaign

Your competitions will be found under https://www.gosouthafrica.co.za/comp/.Best to keep this short and relevant. Only alpha numeric caharaters and dash allowed. No spaces

Consider the target market that you would like to access. It's vital that your description here is as complete as possible. Consider if you are wanting to target a local market or an international market. Be specific as to where locally or internationally you want to reach. Also consider what interests your potential clients have and what sort of income level is needed. Mention any other relevant info that you can think of here that will help your campaign target your ideal customer.

It's important that we establish what the goals of your marketing campaign are. This will determine what addons will be needed to the campaign. The best option would be to select all of the goals but you might have reasons to only select some.

The better the prize the better results your competition will have. There are 2 ways to get a valuable prize giveaway. Either you do this for your own service/product or you could consider a collaboration and together create your giveaway

The better the prize the better results your competition will have. There are 2 ways to get a valuable prize giveaway. Either you do this for your own service/product or you could consider a collaboration and together create your giveaway

For each person referred to the competition the referrer gets 5 bonus entries. Offering a bonus giveaway to the person who gets the most bonus entries can create competition amongst the entries which adds an additional viral aspect to your campaign. The idea is that someone with a huge social network can become your brand ambassador. As you brand ambassador they can tag you regularly in their social media posts.

Try to think of a giveaway that will enable continuous media coverage. What has worked well is for example camera where each time the camera is used the brand ambassador tags you. Sometimes just offering a surprise giveaway works well too enabling you to choose a giveaway after you see what would work with the person who has won. Add the value of this giveaway too.

This date just gives an indication of when you expect to start marketing your competition campaign.

we suggest that you run the competition campaign for a minimum of 3 months and a max of 6 months so that you have enough time to gather a significant amount of contact data. No further entries will be permitted after this cutoff date has expired at 18:00.

Please tell us what marketing recourses you already have to help jump start your campaign. This will include things like size of social media followings, size of email marketing lists, number of visitors to your website per month, size of WhatsApp groups that you use. Only include the recourses that you actually currently use.

Its essential to kickstart your competition with a Facebook ads campaign that targets your seed entries. If you don't have experience leave the management of this campaign in our hands

We recommend a minimum of R1000 per month but clearly the more you spend here the better your results will be. These ads will drive traffic to your competition which in tern will multiply through the sharing via the WhatsApp mechanism.

Its important to see if there is a synergy that can be achieved here as far as the target market is concerned

You will need at a minimum the Ultramsg WhatsApp API integration. We recommend you also automatically add the captured data to your email list. If you dont yet have a bulk email / CRM tool we recommend Active Campaign. We can help you set it up too and create an automation that will create awareness, familiarity, trust and sales for your business.

we will need to have access to your api settings to integrate the competition with active campaign in real time

While we are able to send email as GoSouthAfrica.co.za it would be better to use your own smtp settings so that the emails are sent in the name of your business and you receive the replies directly.. You could consider to setup an email address specifically for your competitions