The primary goal of a CRM is to collect and store customer data, from both online and offline sources. This includes contact information, reservations, and

WhatsApp is one of the most popular messaging apps in the world, and it’s increasingly being used by hospitality businesses to reach out to potential

ChatGPT is an artificial intelligence-based chatbot designed to help tourism businesses connect with potential customers and provide them with personalized advice. The chatbot is designed

Every hotelier must allocate the right amount of time to each task, regardless of how busy their schedule is. 1. Focus on productivity’s key components.

Pricing, one of the trickiest aspects of any hotel business decision making. In this extended blog we tackle it head on and hopefully we can

Is your hotel marketing fizzling out? Are you wondering how to employ a sustainable strategy to grow your tourism business? In this post, you’ll discover

It’s the time of year again when love is on everyone’s mind. Thoughts of chocolates, red roses and ‘happily ever afters’ swirl around in our

Valentine’s Day is the perfect opportunity for businesses to connect with customers on an emotional level and show appreciation. Whether you’re planning a simple greeting or

Every time we buy something, we pass through a process of emotional interaction. “Passing through” the process is a great way to describe it, because

Many companies that plan experiential marketing campaigns host brand activations with free samples, contests, and giveaways. However, brands rarely use these activations as an opportunity to collect