When an OTA account manager wants to meet: run!
When graced with the presence of the all mighty OTA account manager who has selected your hotel place you brain on scam alert. I know
September 21, 2022
© Go South Africa2025
When graced with the presence of the all mighty OTA account manager who has selected your hotel place you brain on scam alert. I know
Above the Line Marketing (ATL) Defined as widespread mass audience brand-building advertising. It is referred to as promotional activities done at the macro level. Television,
After months of various global lockdowns, many regions are moving towards a careful return to normality. Tourism businesses are starting to open their doors again,
Our most important marketing tip? Get good, professional photographs for your website and listings. Photos are even more important than reviews when it comes to
Setting your hotel pricing and rate plans in an inherent part of your marketing strategy because whatever you create you have to sell. And you
The Inquiry makes the following provisional findings in respect of leading travel & accommodation platforms (i.e. Booking.com): Wide price parity clauses, including narrow parity provisions,
If you want a strategy that maximizes your direct bookings and reduces your reliance on OTAs, metasearch is one of the most crucial channels for
The Covid-19 Pandemic devastated our business. We lost 100%of our previous market which was based on international travel and we were seriously struggling with bookings
Create A One of a Kind Selling Point If you want to stand out from the crowd, create a unique selling proposition that stresses the
There are always changes in the market and if you are in business you should keep abreast and adapt your business marketing strategy for a
© Go South Africa2025